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QVC Japan plays out 4K

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  • QVC Japan plays out 4K

    QVC Japan has deployed a UHD playout solution from Harmonic for its live and file-based production workflows. Harmonic's Spectrum X media server simplifies the broadcaster's workflow by handling a wide range of ingest, playout and distribution operations. The system, which features 14 ingest channels and 45 playout channels, supports all of QVC Japan's requirements for production, rehearsals, playout and replay, enabling all UHD workflows from end to end, including support for HDR pass-through.

    The software-based Spectrum X media server has been seamlessly integrated into QVC Japan's ecosystem, working with third-party equipment to ensure uninterrupted, high-quality broadcasts.

    "When we needed to ramp up the QVC home shopping experience for our viewers, finding a reliable media server that supports UHD production and playout workflows was our number one priority," said Joseph Micucci, vice president, Global Broadcast Engineering, at QVC Inc. "We have a longstanding relationship with Harmonic, and chose the Spectrum X media server based on its widespread use by leading broadcasters around the world and high reliability. Implementing the Spectrum X into our existing workflow was absolutely trouble-free, and we look forward to the increased workflow efficiency it will provide for our broadcast playout operations."

    Japanese TV households will be fully UHD by 2025, according to Masayuki Suga, deputy director, Ministry of Internal Affairs and Communications. Using Harmonic's Spectrum X media server, QVC Japan is getting a head-start on fulfilling the growing consumer demand for UHD video.
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