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Independent Research By Harkness Screens Shows Image Quality Matters to Movie-Goers and It Will Drive Incremental Revenue.
Harkness Screens the world’s leading screen technology company and thought-leaders in on-screen brightness has announced the results of an in-depth consumer research study conducted by National CineMedia into presentation quality, auditorium technology and the influences this has on the choices the movie-goer makes when choosing to visit the cinema.
Source: Independent Research By Harkness Screens Shows Image Quality Matters to Movie-Goers and It Will Drive Incremental Revenue.
Harkness Screens the world’s leading screen technology company and thought-leaders in on-screen brightness has announced the results of an in-depth consumer research study conducted by National CineMedia into presentation quality, auditorium technology and the influences this has on the choices the movie-goer makes when choosing to visit the cinema.
Source: Independent Research By Harkness Screens Shows Image Quality Matters to Movie-Goers and It Will Drive Incremental Revenue.