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Samsung is addressing the concern that its Onyx CinemaLED display does not fill all theaters as it was only available in a single size. The original 4K 10 meter wide, 2.5mm pitch, modular LED display was quatered resulting in a five meter wide 2K display,and now the first of the coarser pitch displays has been installed at Capital Cinema located in the Xicheng district in Beijing, China. The theater saw its grand opening on December 7. With the launch Samsung says its latest 14-meter Onyx Cinema LED screen is now available in the market for movie theaters across the globe.
Earlier this year Samsung executives also spoke of an 8K version of 65 feet, being the next step, in the widening portfolio of 3D Cinema LED displays.
“The new, wider version of the Samsung Onyx is a direct response to the cinema industry demand,” said Nick Conti, Business Development Senior Manager for Cinema at Samsung. “This new size allows us to expand our portfolio and offer more variety to theater owners. We’re excited to partner with Capital Cinema to help showcase the new industry standard for picture quality on the big screen and continue to”.
Capital Cinema, was founded in 1937, and it is still one of the top five theaters in China based on ticket sales. Keen to maintain its status as a leading destination for theatrical film releases it invested in the new Samsung, LED for Cinema, Onyx display.
“We’re always looking for new ways to enhance our customer experience,” said Deng Yonghong, CEO of Capital Cinema. “That’s why we are absolutely thrilled to incorporate the world’s first 14-meter Onyx Cinema LED screen into our theaters as it creates a best-in-class cinema experience that is truly unmatched, and an immersive environment unlike anything our customers have experienced before”.
The display installed at Capital Theater combines 4K resolution, HDR picture quality and peak brightness level of 88fL, though the display is technically capable of upto 500 nits. Onyx is also 3D-ready.
Earlier this year Samsung executives also spoke of an 8K version of 65 feet, being the next step, in the widening portfolio of 3D Cinema LED displays.
“The new, wider version of the Samsung Onyx is a direct response to the cinema industry demand,” said Nick Conti, Business Development Senior Manager for Cinema at Samsung. “This new size allows us to expand our portfolio and offer more variety to theater owners. We’re excited to partner with Capital Cinema to help showcase the new industry standard for picture quality on the big screen and continue to”.
Capital Cinema, was founded in 1937, and it is still one of the top five theaters in China based on ticket sales. Keen to maintain its status as a leading destination for theatrical film releases it invested in the new Samsung, LED for Cinema, Onyx display.
“We’re always looking for new ways to enhance our customer experience,” said Deng Yonghong, CEO of Capital Cinema. “That’s why we are absolutely thrilled to incorporate the world’s first 14-meter Onyx Cinema LED screen into our theaters as it creates a best-in-class cinema experience that is truly unmatched, and an immersive environment unlike anything our customers have experienced before”.
The display installed at Capital Theater combines 4K resolution, HDR picture quality and peak brightness level of 88fL, though the display is technically capable of upto 500 nits. Onyx is also 3D-ready.