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AptoVision, Aquantia, Christie Digital, NETGEAR, Sony and ZeeVee announced that they have formed the SDVoE Alliance to standardize the adoption of Ethernet to transport AV signals in professional AV environments, and to create an ecosystem around SDVoE technology that allows software to define AV applications. The Alliance will debut at Integrated Systems Europe 2017, Amsterdam, February 7-10 on stand 12-H55.
The SDVoE Alliance will feature a series of demonstrations highlighting that only SDVoE technology delivers: a full stack solution for AV over IP, zero-latency 4K60 over standard Ethernet, a complete application development platform, powerful AV processing with simple controls, and 4K60 with HDR. Free training sessions on deploying zero-latency AV-over-IP systems using SDVoE technology will be held Wednesday, Feb. 8 at 12:30, 14:00 or 16:30 in room F002. All AV system integrators, designers, consultants, installers and manufacturers are invited to register to attend at sdvoe.org.
All AV distribution and processing applications that demand zero-latency, uncompromised video can benefit from SDVoE technology, which provides an end-to-end hardware and software platform for AV extension, switching, processing and control through advanced chipset technology, common control APIs and interoperability. SDVoE network architectures are based on off-the-shelf Ethernet switches thus offering substantial cost savings and greater system flexibility and scalability over traditional approaches such as point-to-point extension and circuit-based AV matrix switching.
SDVoE Alliance founding members bring different perspectives to the SDVoE initiative spanning the entire ecosystem with expertise in chipsets (AptoVision, Aquantia), switches and storage (NETGEAR), and AV end points (Christie Digital, Sony and ZeeVee). The SDVoE Alliance already benefits from over
35 shipping products and numerous installations in healthcare, enterprise, entertainment, hospitality, retail, houses of worship, government, military, industry and security.
This indicates that it is standardisizing the [http://aptovision.com/en/products/blueriver-nt-plus/#1467749414639-d11724c9-0eb6]Aptovision nt+[/url] platform. That provides a timing method to ensure the video signal divided over a large number of IP packets that may follow a different rout end up in the right order at the right time.
Kamran Ahmed, CEO and co-founder, AptoVision confirms this: “AptoVision has been providing the underlying signal distribution technology to enable AV over IP without compromise for quite some time now. What SDVoE adds is a complete hardware and software platform to enable interoperable products and applications. We look forward to collaborating with fellow industry leaders in the SDVoE Alliance as we deliver that foundation”.
Unlike the efforts for IP in broadcast there is no mention of a compression scheme. Because the Alliance is focussed on either 8 bit video or subsampled 10 bit video, so there is no or little need to bring the data-rate down below 10 Gigabit/s for 4K video. Distribution to end devices, or displays should also place lesser demands on isosynchronosity than live production.
“For years we have lived with the idea that ‘AV/IT convergence is coming’,” said Justin Kennington, president of the SDVoE Alliance. “The SDVoE Alliance and its technology finally provide the platform that is necessary to enable it. Using 10 Gb Ethernet hardware to move video with flawless quality and zero latency is only the beginning. The creation of a software platform enables the development of whole new classes of applications not yet conceived. True convergence is finally here”.
“By leveraging lower costs of off-the-shelf enterprise switches, solutions can be more economical, scalable, and have the performance required for the most demanding applications", Clark Williams, EVP, Content Management and Processing, Christie Digital explains the appeal.
Richard Jonker, vice president SMB Product Line Management, at NETGEAR adds “The fact that the SDVoE standard utilizes commercially available 10Gbps Ethernet solutions means that customers now have a wide range of connectivity offerings which they can take advantage of".
Sony will implement SDVoE in its commercial displays. "High image quality and low transport latency are both required in B2B
field, and we expect SDVoE technology enables ideal AV-over-IP product solution. By incorporating SDVoE’s high bandwidth, processing flexibility and long distance connectivity, our latest display systems create immersive experiences more flexibly", says Toru Suzuki, Deputy Senior General Manager, B2B Segment Business Division, Professional Solutions and Services Group, Sony.
The SDVoE Alliance will feature a series of demonstrations highlighting that only SDVoE technology delivers: a full stack solution for AV over IP, zero-latency 4K60 over standard Ethernet, a complete application development platform, powerful AV processing with simple controls, and 4K60 with HDR. Free training sessions on deploying zero-latency AV-over-IP systems using SDVoE technology will be held Wednesday, Feb. 8 at 12:30, 14:00 or 16:30 in room F002. All AV system integrators, designers, consultants, installers and manufacturers are invited to register to attend at sdvoe.org.
All AV distribution and processing applications that demand zero-latency, uncompromised video can benefit from SDVoE technology, which provides an end-to-end hardware and software platform for AV extension, switching, processing and control through advanced chipset technology, common control APIs and interoperability. SDVoE network architectures are based on off-the-shelf Ethernet switches thus offering substantial cost savings and greater system flexibility and scalability over traditional approaches such as point-to-point extension and circuit-based AV matrix switching.
SDVoE Alliance founding members bring different perspectives to the SDVoE initiative spanning the entire ecosystem with expertise in chipsets (AptoVision, Aquantia), switches and storage (NETGEAR), and AV end points (Christie Digital, Sony and ZeeVee). The SDVoE Alliance already benefits from over
35 shipping products and numerous installations in healthcare, enterprise, entertainment, hospitality, retail, houses of worship, government, military, industry and security.
This indicates that it is standardisizing the [http://aptovision.com/en/products/blueriver-nt-plus/#1467749414639-d11724c9-0eb6]Aptovision nt+[/url] platform. That provides a timing method to ensure the video signal divided over a large number of IP packets that may follow a different rout end up in the right order at the right time.
Kamran Ahmed, CEO and co-founder, AptoVision confirms this: “AptoVision has been providing the underlying signal distribution technology to enable AV over IP without compromise for quite some time now. What SDVoE adds is a complete hardware and software platform to enable interoperable products and applications. We look forward to collaborating with fellow industry leaders in the SDVoE Alliance as we deliver that foundation”.
Unlike the efforts for IP in broadcast there is no mention of a compression scheme. Because the Alliance is focussed on either 8 bit video or subsampled 10 bit video, so there is no or little need to bring the data-rate down below 10 Gigabit/s for 4K video. Distribution to end devices, or displays should also place lesser demands on isosynchronosity than live production.
“For years we have lived with the idea that ‘AV/IT convergence is coming’,” said Justin Kennington, president of the SDVoE Alliance. “The SDVoE Alliance and its technology finally provide the platform that is necessary to enable it. Using 10 Gb Ethernet hardware to move video with flawless quality and zero latency is only the beginning. The creation of a software platform enables the development of whole new classes of applications not yet conceived. True convergence is finally here”.
“By leveraging lower costs of off-the-shelf enterprise switches, solutions can be more economical, scalable, and have the performance required for the most demanding applications", Clark Williams, EVP, Content Management and Processing, Christie Digital explains the appeal.
Richard Jonker, vice president SMB Product Line Management, at NETGEAR adds “The fact that the SDVoE standard utilizes commercially available 10Gbps Ethernet solutions means that customers now have a wide range of connectivity offerings which they can take advantage of".
Sony will implement SDVoE in its commercial displays. "High image quality and low transport latency are both required in B2B
field, and we expect SDVoE technology enables ideal AV-over-IP product solution. By incorporating SDVoE’s high bandwidth, processing flexibility and long distance connectivity, our latest display systems create immersive experiences more flexibly", says Toru Suzuki, Deputy Senior General Manager, B2B Segment Business Division, Professional Solutions and Services Group, Sony.
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