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IMAX and Odeon & UCI Cinemas to Launch First IMAX VR™ Centre in Europe

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  • IMAX and Odeon & UCI Cinemas to Launch First IMAX VR™ Centre in Europe

    IMAX and Odeon & UCI Cinemas to Launch First IMAX VR™ Centre in Europe

    IMAX Corporation (NYSE:IMAX) today announced an agreement with leading European exhibitor, ODEON & UCI Cinemas Group, to install the first pilot IMAX VR™ centre in Europe at its Printworks multiplex location in Manchester, England. The centre, which the parties are planning to open by the end of 2016, will deliver guests immersive, multi-dimensional VR experiences, including entertainment content and games.

    Source: IMAX and Odeon & UCI Cinemas to Launch First IMAX VR™ Centre in Europe
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