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Sean Parker’s Screening Room Returns to CinemaCon With ‘Refined’ Security Plan

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  • Sean Parker’s Screening Room Returns to CinemaCon With ‘Refined’ Security Plan

    Sean Parker’s Screening Room Returns to CinemaCon With ‘Refined’ Security Plan for Movies at Home (Exclusive)
    Entrepreneur firebrand heads to Vegas next week to pitch studio heads and exhibitors about his plan for streaming movies on day of theatrical release
    Matt Donnelly

    The Screening Room — Sean Parker’s proposed day-and-date film service that had Hollywood buzzing a year ago and then promptly disappeared — is finally taking shape, an individual close to the company told TheWrap.

    Co-founder and CEO Prem Akkaraju has spent the past year nailing down security protocols to address concerns that the service would be vulnerable to piracy, the insider said, and the company will attend CinemaCon next week to meet with studio heads and movie exhibitors to explore distribution deals.

    The “refined” security measures are the most evolved part of the product, the individual added — which was reported to involve a set-top device that would put new releases in consumer homes the same day they hit theaters, for a per-movie fee targeted around $50.

    Both men are expected to hit the convention floor at Las Vegas’ Caesar’s Palace this year, the insider said.

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