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LG takes aim at Samsung with new Nano Cell TV
PAJU, Gyeonggi Province -- LG Electronics and its sister firm LG Display on Friday offered a glimpse of their latest collaboration, “Nano Cell,” a new technology based on liquid-crystal display that aims to beat Samsung Electronics’ Quantum Dot.
Since the Nano Cell TV debuted early this year, it was the first time that the panel production line in Paju, Gyeonggi Province, was unveiled to the media.
LCDs do not produce light so they have a separate illumination module called a backlight unit. To further improve color reproduction, Samsung, the world’s largest TV maker, has added an extra sheet using light-emitting quantum dots into panels since 2015.
LG, which has poured more resources into the still-nascent but more lucrative organic light-emitting diode TV, now has come up with its own upgraded version of the LCD, the Nano Cell.
LG said its Nano Cell uses 1-nanometer uniform particles to create more subtle, accurate colors that retain their integrity from wider viewing angles -- up to 60 degrees -- than other LCD TVs, including Samsung’s Quantum Dot that uses 2- to 11-nanometer particles.
“Red colors on typical LCD TVs can often be polluted by other color wavelengths such as yellow or orange, losing their accuracy,” said Kang Kyoung-jin, a senior researcher. “Nano Cells absorb surplus light wavelengths, resulting in more accurate color reproduction.”
Along with reducing potential color degradation issues, Nano Cell also boasts cheaper production costs. A Nano Cell coating is put directly on the mother glass, which requires no extra equipment or change in the overall manufacturing process.
“Due to the cost effectiveness compared to Quantum Dot films, orders are already soaring especially from Chinese TV makers such as Skyworks and Kongga,” the researcher added.
Via
PAJU, Gyeonggi Province -- LG Electronics and its sister firm LG Display on Friday offered a glimpse of their latest collaboration, “Nano Cell,” a new technology based on liquid-crystal display that aims to beat Samsung Electronics’ Quantum Dot.
Since the Nano Cell TV debuted early this year, it was the first time that the panel production line in Paju, Gyeonggi Province, was unveiled to the media.
LCDs do not produce light so they have a separate illumination module called a backlight unit. To further improve color reproduction, Samsung, the world’s largest TV maker, has added an extra sheet using light-emitting quantum dots into panels since 2015.
LG, which has poured more resources into the still-nascent but more lucrative organic light-emitting diode TV, now has come up with its own upgraded version of the LCD, the Nano Cell.
LG said its Nano Cell uses 1-nanometer uniform particles to create more subtle, accurate colors that retain their integrity from wider viewing angles -- up to 60 degrees -- than other LCD TVs, including Samsung’s Quantum Dot that uses 2- to 11-nanometer particles.
“Red colors on typical LCD TVs can often be polluted by other color wavelengths such as yellow or orange, losing their accuracy,” said Kang Kyoung-jin, a senior researcher. “Nano Cells absorb surplus light wavelengths, resulting in more accurate color reproduction.”
Along with reducing potential color degradation issues, Nano Cell also boasts cheaper production costs. A Nano Cell coating is put directly on the mother glass, which requires no extra equipment or change in the overall manufacturing process.
“Due to the cost effectiveness compared to Quantum Dot films, orders are already soaring especially from Chinese TV makers such as Skyworks and Kongga,” the researcher added.
Via